Connected packaging label with a QR code.

What Is Connected Packaging?

Connected packaging is being hailed as the next big thing in retail technology. What is this packaging, and what makes it so special? It bridges the gap between online and in-person experiences using barcodes, RFID tags and near-field communications. Done right, this improves the purchase experience while giving you access to new data about your customers. So, how can you implement it in your packaging?

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Print-and-apply label system applying labels to products.

A Guide to the Different Types of Print and Apply Label Systems

Pre-printed custom labels are great for high-quality color graphics and text, but a single label design often can’t have all the information you need for your products. Many products or cartons need information specific to each container, including lot numbers for traceability, best buy dates, and shipping addresses. It might be easier to use a label that covers one product line, adding text and graphics for variations, like different flavors.

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A high-speed, automatic label applicator applying labels.

Automatic Label Applicators: Features and Benefits

There’s no one-size-fits-all solution for product labeling. When you choose a label application system, you have to factor in the size and shape of the containers, as well as what you want on your labels and where you want them placed. This means you have several equipment and configuration options when you buy a high-speed, automatic label applicator. What do these features do, and which ones do you need for your products?

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Medical cannabis label.

Medical Cannabis Labels vs. Recreational Marijuana Labels

The cannabis business is confusing. While most products are easy to sell nationally, each state has different laws handling what cannabis products can be sold, where they’re sold, and how they’re marketed. As a cannabis provider, how do you make labels that fit legal requirements while following best practices to inform consumers about what they’re buying?

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Commercial labeling system applying labels to products.

Questions to Ask When Choosing a Commercial Labeling System

In order to shop for a commercial labeling system, you need to understand how it fits your products and your production system. There are many factors to consider, including size, speed, container shapes, printing abilities, and more. Here are some questions you need to answer to understand your labeling needs and find the right equipment for your business.

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Dietary supplement label.

What Exactly is a Dietary Supplement?

Increasing interest in weight loss, fitness and preventative medicine is driving massive growth in the supplement industry. In fact, industry studies estimate the worldwide market for supplements will double in size by 2030. This makes supplements a prime market to enter, especially if your company already produces foods or pharmaceuticals. 

However, regulations can be confusing, especially when it comes to things like the net quantity of contents statement. Which products are considered dietary supplements? What required information do you need on your product labels to meet Food and Drug Administration (FDA) supplement labeling requirements and consumer expectations? How do you instruct buyers on use without being accused of making false claims?

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Label on a bottle of wine.

Guide to Wine Bottle Labels

Labels are important for wine buyers, because they usually tell customers the grape variety and growing region, which gives them some idea of how it will taste. However, there’s a lot more to wine labels than these descriptors. 

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Example of organic food labeling.

Your Guide to Organic Food Labeling Requirements

Between 2005 and 2020, sales of organic foods went from 13.2 billion dollars per year to 56.5 billion. While this growing market is lucrative, meeting organic food labeling requirements requires considerable work at each stage of production. While most control over labeling falls under the USDA National Organic Program (NOP), there are additional certifications from organizations like NSI International and Oregon Tilth. So, what are the national organic standards, and how does that affect what you can put on your labels?

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Whiskey bottle with label.

Tips and Guidelines for Great Whiskey Labels

With some reports estimating the market will grow by 50% over the next 5 years, there’s never been a better time to get into the whiskey business. This growth is spread over a range of categories, but most of the focus is on premium and novelty spirits. To meet this demand, large distilleries are offering better products to non-distiller producers. This gives small companies a chance to make new blends without spending years building a production facility. However, even the best whiskey will have trouble selling if the label doesn’t attract customers. What are whiskey buyers looking for when they see the label, and how do you balance their expectations against legal requirements?

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