Blind Man’s Bluff: Ignoring Product Labeling Samples Gets Expensive

As a kid, ever play blind man’s bluff?

It’s a lot like tag, but you can’t see a thing. You’re blindfolded in a field, scrambling like crazy as every kid on the block screams your name, taunting you to tag them out. Blindly waving your arms like a madman, you fumble, trip over a lawn chair, fall flat on your face.

Sound fun? In many ways, it can be a lot like buying a labeling system without first providing a proper product sample.  It hurts right in the pocketbook. Read more